FIND, l’eccellenza nel Search & Performance Marketing

Improve brand awareness

It’s increasingly important to get top of mind awareness for our brand.

Economist David Allen Aaker has given shape to brand awareness: a pyramid divided into 4 levels. It starts from aware of a brand (unknown brand) and goes up to top of mind (the first brand that comes to mind of the consumer for a certain category).

If you want to work towards this goal, your company is ambitious. Together, we will identify the targets; then we will define a strategy that will help you maintain this position over time. We will focus everything on the uniqueness of the brand.

The impact on the business

Increase the number of customers and generate more profit. 

The team that will
boost your brand awareness

  1. Technical skills and business knowledge.. At FIND, optimizing conversions and CX does not only mean analyzing an interface to change it. It means understanding what are the obstacles that hold back the turnover, or what are the missed opportunities that lead to invoicing a lot without marginalizing enough. It means knowing the dynamics of online businesses. A knowledge that we have and that we put at your service, to convert more and optimize your investments in advertising.

  2. Omnichannel. For us, this word precedes "conversion marketing" and "customer experience" because it defines the methodological approach. It means measuring every step of the customer journey; giving users’ feedback throughout the purchase process and both online and offline touchpoints.

  3. Qualitative and quantitative analysis. Listening, observing, understanding, empathizing with users. We go to the basis of each problem and propose solutions to optimize, simplify, redesign the user experience and, if necessary, the processes that generate it.

Other teams we could
involve in your project

SEO

The team that intercepts your customers on the web, answers their questions and takes them straight to your site or e-commerce. This team will also help you discover new audience niches.

The team that intercepts your target audience through digital advertising channels in every step of the customer journey from inspiration to conversion.

The team that transforms data into knowledge of your audience, knowledge into insights and insights into strategic retention and business growth actions. Key word of this team: measurement.

Find out how to accelerate your business

Provide some general information about you to be contacted by a FIND consultant most in line with your objectives.

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Business performance
Marketing
Branding & Reputation
Digital Analytics & Data Intelligence
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